Discover.Collect.Obsess.

Kablù isn’t a plush. It’s a personality. Too cheeky to be cute. Too expressive to be ignored.It doesn’t just sit there — it dares. Kablù is a story, a spark, a secret. Ready to fall into its world?

Coming Soon

Big character energy

Every creature’s got quirks, moods, and a side-eye. No two are ever alike.

Style that snaps

Bold on your shelf, hoodie, or feed. Fashion and fun, always on display.

Chase the rare

Limited runs, wild collabs, and must-have drops. For collectors and trendsetters.

Every stitch tells

Packed with personality and a backstory as sharp as its grin.

[background image] toys display (for a toys & game store)
Meet the icons

The originals: grumpy, bold, and ready to steal the show. Start your collection here.

See all
image of squeaky dog toy
Mood mashup

Mix, match, and stack your way. These creatures play nice—sometimes.

Mix now
[background image]
Ultra-rare finds

Blink and they’re gone. Exclusive designs for the boldest collectors.

Grab one
[background image] image of abstract gaming elements (for a mobile gaming)
Collab central

From art toys to streetwear, these creatures love a wild crossover. Watch for surprise drops.

View all

Squeeze the attitude

Say hello to the plush with a punch. Bold, stylish, and always ready to make a statement—this isn't just a toy. It's your new collectible companion. Ready to embrace the edge?

ShopExplore
[background image] retail environment (toys & game store)
image of store owner or staff for a toys & game store
image of store exterior (for a toys & game store)
image of ticket options for amusement park
image of a cultural festival (for a travel tech)

Meet the plush with personality.

Step into a realm where fun meets flair.

image of store exterior (for a toys & game store)
[background image] toys display (for a toys & game store)
image of squeaky dog toy
[background image] image of abstract gaming elements (for a mobile gaming)[background image] image of abstract gaming elements (for a mobile gaming)
image of music fans at concert (for a musician & band)

“This quirky companion brings a burst of joy to my day. It's like having a cheeky sidekick on my shelf.”

Taylor Morgan
Toy Collector
subject

“Who knew a plush could pack such a punch? This grumpy face is the talk of my crew.”

Jordan Casey
Fashion Enthusiast
interactive educational tool in a classroom

“More than a toy, it's a vibe. Matches my energy: bold, bright, and unapologetic.”

Alex Quinn
Creative Director
image of tech meeting (for a consumer apps)

“From street to suite, this plush is my go-to for a dash of cute chaos.”

Riley Jordan
Style Maven
[headshot] image of customer (consulting firm)
Morgan Taylor
Collector
[headshot] image of a customer (for a personal coach & consultant)
Casey Riley
Designer
[headshot] image of customer
Alex Jordan
Director
[headshot] image of customer with their pet
Jordan Lee
Collector
[background image] toys display (for a toys & game store)
Step into a realm where plush meets personality. Our creations redefine what it means to be a toy—it's a lifestyle statement.

Unleash your inner rebel with plush that speaks volumes.

Not just a toy—it's a fashion-forward icon. Quirky, chic, and always ready to elevate your style. Ready for a plush adventure?

Explore